Monday, 5 December 2011

Part Time Student Caroline Gibson

When I am not studying for my degree in graphic communication, I am a graphic designer for an insurance broker that specialises in commercial motor insurance. It is a business that is always evolving to include new brands and products, so I am continuously challenged on a day to day basis, whether it be working on new brand identities or creating artwork for existing brands.

I’m the sole designer in a busy office environment, liaising with marketing teams internally and externally, designing for both print and screen. The print work ranges from designing internal documents to promotional material such as brochures and advertisements. For screen I produce web banners and ecards, as well as editing video footage for our viral campaigns.

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