Thursday, 18 October 2012

Frauke Mester - graduate success

The work of visual communication MA graduate Frauke Mester has just been featured on Packaging of the World - Creative Packaging Design Gallery. Her innovative design for Break Up cereal, is founded on an 1859 quote from Charles Darwin:
"It it not the strongest of the species that survives, nor the most intelligent; it is the one that is most adaptable to change.“

"The quote is not only applicable to nature, but also to packaging design" says Frauke "Due to changing consumer demands, packaging has to adapt to these changes in order to stay competitive." she continues
Read more about Break Up here

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