The culture of seduction
Jeff Leak was invited to contribute a poster for the
2nd International Conference & Exhibition on Semiotics
and Visual Communication. With his design he attempted to address the altered nature of our consumer-driven culture - ‘I want it, and I want it now’. The design ironically presumes that you can buy happiness.
Vivid use of dot screens and pixellation and the vernacular imagery of online shopping is combined in the large format poster.
You can see the poster and read more about it here
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