Thomas Kreutzer - MA Show

In the age of rapidly growing communication and information technology, the smartphone has become an essential device for us and our daily life is unthinkable without it. Today’s smartphones store numerous applications that make our life more comfortable and allow us to communicate with each other over different platforms from everywhere around the world. 

But technology has a downside – it enables a 24/7 connectivity to that device and makes us addicted to the smartphone. There is an app for everything you can imagine and our social interactions take place mostly over social network platforms. In my project I want to create a campaign to point out the dangers of smartphone addiction. I want to reach my audience over social media platforms because that makes up a large proportion of those that fall into that category.